Our Mission
At HEXtoPantone, we believe professional color matching should be accessible to everyone. Our mission is to bridge the gap between digital design (HEX/RGB) and print production (Pantone PMS), providing instant, accurate, and free color conversion.
Our Story
HEXtoPantone was created by designers frustrated with the disconnect between on-screen colors and print output. Converting a HEX code to a Pantone reference shouldn't require expensive software or physical swatch books for every project.
Today, HEXtoPantone serves designers, print professionals, and brand managers worldwide. Our color matching algorithm compares against 2,000+ Pantone colors using perceptually weighted distance calculations to find the closest possible match.
Our Values
Accuracy
We use advanced color distance algorithms weighted for human perception to deliver the most accurate matches possible.
Accessibility
Professional color tools should be free and easy to use, available to everyone from students to enterprise teams.
Transparency
We clearly show match accuracy percentages so you know exactly how close each Pantone suggestion is to your input color.